About Dr Jessica Sellick.

Rural Insights is an independent intelligence platform created by Dr Jessica Sellick, a rural strategist with two decades of experience helping organisations understand, navigate and invest in rural places.

More than 17,000 individuals and 3,850 organisations engage with Rural Insights, valuing its independence, analytical rigour and ability to turn complex issues into practical, actionable intelligence.

Alongside Rural Insights, Jessica works at Rose Regeneration and the National Centre for Rural Health and Care. Her professional background — including a PhD in Geography, Chartered Geographer status and board-level experience — brings the strategic insight and evidence-led approach that organisations need to make informed decisions in rural settings.